The web is an organic place, and people working on the web need to be just as fluid and flexible in their approach to developing websites. However, as we all know, it’s human nature to stick with what you know. It’s easier, more comfortable, doesn’t require any exra work. However on the web, what we know now is not always the best way to do things.
Roger Johansson is mulling over this at the moment, and points to an article by Peter-Paul Koch on that very subject. The challenges are all to plain to see – too many websites are still being built with scant regard for web standards and accessibility.
The challenge is getting the message across – without being elitist or condescending – that web standards are worth the effort. And that is a daunting prospect when you look at a world rushing to web-enable everything in sight.