It’s a good thing when companies (especially companies in the U.S.) start taking climate change seriously. It’s great when people start recycling more, start using low-energy lighbulbs, perhaps even install solar panels or get rid of their car, but changing a companies attitude towards it’s environmental impact is a cause for celebration.
It does seem like it’s the more Internet-savvy companies that are leading the way with this kind of thing. My friend Simon (who’s now a big radio star works for a company with an excellent environmental policy. The word from Sense’s managing director Aidan Cook (I met him, he’s a switched-on guy) is that employees like working there, and the environmental policy is one of the reasons why.
I guess us web-types are just nice people.