I’m undecided whether to hail this as a breakthrough: the new WordPress Rewriter Plugin. In a nutshell it takes content and using "a thesaurus database of more than 40000 words" will rewrite the content to be completely unique. That supposedly leads to better search engine results, just as duplicate content leads to penalties.
So, will we now have thousands of quick-buck cowboys ripping off articles left , right and centre? Probably, especially as the $9 price tag is more than low enough for people to give it a try.
Apparently it also has a little trick that will increase traffic by a power of 3. Maybe it’s something to do with page titles (they are one of the most important bits of information that a search engine looks at) but they are coy on the matter. One thing I do know – there will be a lot of people trying this plugin.